Referral schemes encourage current users to recommend the app to their friends in return for benefits like in-game currency or access to premium content. This helps draw in new users and motivates current users to use the app more frequently. By providing incentives for daily logins, conqurolling slotsering challenges, or hitting milestones, loyalty programs thank users for their ongoing use of the app. Developers can increase revenue through higher engagement and retention rates and build a sense of community and loyalty among their user base by putting these programs into place. Forming alliances with other companies or apps is another method to take advantage of referral & loyalty programs. Through partnerships with relevant parties, developers can provide their users with exclusive deals or rewards, which can further encourage engagement and spending within the app.

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