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PREVIOUS：Developers can provide value to their user base and continuously improve their IAP monetization strategy by determining which items are popular with users and modifying pricing or offerings accordingly. Reward-based advertising is an effective way for game app developers to generate additional revenue while providing value to users. By offering users the option to watch ads in exchange for in-game rewards or currency, developers can create a non-intrusive advertising experience that benefits both parties. One strategy is to introduce rewarded video ads, which let players choose to watch brief commercials in return for in-game goodies like virtual money, power-ups, or access to unique content. This gives users something concrete to gain from interacting with advertisements and enables developers to get money from ad views.NEXT：When using reward-based advertising, developers must also balance the frequency of ads with the user experience. Developers may make sure that advertisements improve user experience rather than detract from it while optimizing ad engagement and revenue potential by carefully selecting when and how they are displayed within the game app. Also, developers can continuously enhance their ad monetization strategy and benefit users and advertisers by tracking user engagement with reward-based advertising and optimizing ad placements and offerings based on user behavior.

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