A good tactic for game app developers who want to reach a wider audience and boost revenue without spending a lot of money on marketing is cross-promotion. Developers can use each other's audiences to increase downloads and engagemenrumny goldt by working together with other developers or brands in the gaming sector. A mutually beneficial relationship that increases visibility for both parties can be established, for example, by including another game within an app or providing players who download a partner's game with exclusive in-game rewards. This strategy not only increases the number of users but also strengthens the bonds between players, who might find new games through their preferred apps.

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