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PREVIOUS：To prevent unfavorable comments, developers must carefully strike a balance between player happiness and revenue. In lieu of requiring direct player payments, advertisements offer an additional source of income. There are several ad formats that can be chosen from, such as rewarded video ads, interstitial ads, and banner ads. Developers have varying options for integration with each format. Since they give players in-game advantages in return for watching commercials, reward ads have grown in popularity.NEXT：This strategy can boost user involvement & foster a favorable opinion of advertisements as a way to improve the gaming experience. Developers must comprehend the subtleties and potential effects on user experience of both IAPs and advertisements in order to implement them successfully. In order to maintain player satisfaction and engagement, developers must strike the right balance in order to create sustainable revenue streams. Many games' monetization strategies revolve around in-game currency & virtual goods, which give players a sense of accomplishment and advancement while also generating income for the game developers. Developers can entice players to invest time and money in obtaining virtual currency, which can be used to buy different items or upgrades, by establishing a strong economy within the game. Because players feel more a part of their virtual assets, this system not only improves gameplay but also helps them develop a sense of ownership.

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