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PREVIOUS：An effective tactic for app developers trying to boost user acquisition and retention and create new revenue streams is cross-promotion with other apps. Developers can take advantage of each other's user base & expand their reach by collaborating on apps with complementary features or similar target audiences. Cross-promotion can take many different forms: promoting one another's apps inside the other app, working together on joint marketing campaigns, or providing exclusive deals or rewards to users who interact with both apps. By providing exclusive offers or bundles when users interact with several of the developer's apps, cross-promotion can also be used to encourage in-app purchases or subscriptions. This fosters a more unified and integrated user experience amongst various apps in addition to raising the possibility of revenue generation.NEXT：A/B testing is a crucial component of monetization strategy analysis and optimization. It allows developers to test various monetization strategies and assess how they affect important metrics like user retention, in-app purchase conversion rates, ad revenue, & total revenue per user. Through methodical experimentation with various factors like costs, advertising positions, reward schemes, or membership plans, developers can acquire important knowledge about what attracts the most customers & generates the highest income. Developers should regularly track key performance indicators (KPIs) linked to monetization & user engagement, such as average revenue per user (ARPU), user lifetime value (LTV), ad click-through rates (CTR), and in-app purchase conversion rates, in addition to A/B testing.

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